Marketing Specialist

We’re excited to be advertising for a Marketing Specialist in the newly formed Homes team. Reporting into the Marketing Manager, the role will be working within a fast-paced collaborative environment, where marketing plays a critical role in meeting commercial objectives and delivers meaningful financial solutions for our member and customers.

Our teams are responsible for marketing activity throughout the full funnel, from product launch and acquisition to engagement, cross sell and retention. This role is extremely varied and we’re looking for someone with strong marketing foundations, a test-and-learn mindset and the confidence to challenge the norm and bring a wealth of expertise, passion and energy to this exciting new team.

The team delivers integrated marketing campaigns that drive performance and customer acquisition, while also strengthening brand loyalty through effective cross‑sell and up‑sell activity. They manage all regulatory customer communications and work closely with stakeholders to ensure campaigns are compliant, well‑designed and delivered on time to meet commercial priorities. Their work is supported by strong analysis and data‑driven decision‑making to continually improve results.

Building and maintaining strong relationships will be key to successful comms, so you will be working closely with our product, digital, design and print teams as well as our Legal and Compliance departments. In essence, this role ensures that our company’s messaging is clear, consistent, and impactful across all communication channels.

This is an exciting time to join the team. We’re keen to hear from people with a proven track record in B2B or B2C marketing.

 Our benefits include:

• 28 days holiday a year plus bank holidays and a holiday buy/sell scheme
• Annual discretionary bonus scheme
• Personal pension with matched contributions
• Life assurance (6 times annual salary)

Find out more about the fantastic benefits of joining Coventry Building Society  here.

We reserve the right to close this advert early if we receive a high volume of suitable applications

To be successful in this role it’s essential you:

• Proven experience in a marketing role, with a track record of producing high‑quality marketing materials that meet briefs, deadlines, and agreed objectives 
• Ability to manage multiple priorities effectively, with excellent organisational skills and strong attention to detail
• A positive, resilient, and proactive approach, with the ability to remain focused and deliver results in a fast‑paced environment 
• Strong problem‑solving skills, with the ability to find practical solutions that balance deadlines, budgets, and stakeholder needs
• Excellent communication and interpersonal skills, with the ability to engage effectively, listen, and build positive working relationships across teams 

Desirable experience will be:

• Previous experience within the financial services is desirable
• Knowledge of the mortgage market and/or broker marketing

In January 2025, Coventry Building Society purchased The Co-operative Bank. Bringing together our purpose-led building society with the UK’s original ethical bank was the start of an exciting journey.

Trusted by over four million people, we’re a mutually owned business free from shareholders, and with our combined experience of almost 300 years, our ethics and dedication will continue to guide us. Together, we have shared values and an ethical approach towards our members, customers and colleagues.

We’re officially recognised as a ‘Great Place to Work’ and our benefits go beyond basic pay, with a discretionary bonus scheme, a culture of reward and recognition and comprehensive support for wellbeing. 

We’re serious about equality, of race, age, faith, disability, and sexual orientation and we celebrate diversity. By working together, we know you’ll build more than just a career with us.

Flexibility and why it matters

We understand the need for flexibility, so wherever possible, we’ll consider alternative working patterns. Have a chat with us before you apply to see what the possibilities are for this role.                                                                               

Proud to be a Disability Confident Committed Employer

We’re proud to offer an interview or assessment to every disabled applicant who meet the minimum criteria for our vacancies. As part of the application process, disabled applicants can opt in for the Disability Confident Interview Scheme. If there are ever occasions where it is not practicable to interview all candidates that meet the essential criteria, such as when we receive a high number of applications, we commit to interviewing disabled candidates who best meet the minimum essential and desirable criteria.